Whatnot vs TikTok Shop Fees (2026)
Both are where live sellers go now, and they charge in different ways. Enter a sale below to see what you'd keep on each.
Fees verified October 2026What you'd keep: Whatnot vs TikTok Shop
| # | Platform | Fees | Profit |
|---|---|---|---|
| 1 | TikTok Shop | $3.48 | $34.52 |
| 2 | Whatnot | $6.11 | $31.89 |
How Whatnot and TikTok Shop fees differ
- Whatnot: commission of up to 8% of the item price (8% standard; it varies by category), plus 2.9% + $0.30 payment processing on the order total including shipping and sales tax. The buyer pays shipping to Whatnot, which supplies the label.
- TikTok Shop: a 6% referral fee on the item price plus shipping for most US categories (5% for some jewelry and pre-owned items). Payment processing is included. Creator affiliate commissions, if you use them, are extra.
- The difference: at $25 Whatnot's fees are $3.33 and TikTok Shop's are $1.98. At $100 it's $11.67 against $6.48, and at $250 $28.34 against $15.48. On these defaults Whatnot has to get about $52.96 to match what a $50 TikTok Shop sale leaves you.
- Even at 8%: some sellers report an 8% TikTok referral fee since August 2026, while TikTok's public rate table still shows 6%. At 8% a $50 sale costs $4.64 in TikTok fees, still under Whatnot's $6.11, and TikTok stays cheaper from $5 up. Fees aren't everything: where your buyers already watch matters more.
What you keep: Whatnot vs TikTok Shop at common sale prices
Assumes $8.00 shipping paid by the buyer, an $8.00 shipping label, 7.5% sales tax and an item that cost you $12.00. On Whatnot the buyer pays shipping to the platform, so you don't receive it or buy the label there. Profit is what you receive after fees, minus your label and item cost.
| Sale price | Whatnot fees | Whatnot profit | TikTok Shop fees | TikTok Shop profit | Keep more on |
|---|---|---|---|---|---|
| $10.00 | $1.66 | -$3.66 | $1.08 | -$3.08 | TikTok Shop |
| $25.00 | $3.33 | $9.67 | $1.98 | $11.02 | TikTok Shop |
| $50.00 | $6.11 | $31.89 | $3.48 | $34.52 | TikTok Shop |
| $100.00 | $11.67 | $76.33 | $6.48 | $81.52 | TikTok Shop |
| $250.00 | $28.34 | $209.66 | $15.48 | $222.52 | TikTok Shop |
Frequently asked questions
Is TikTok Shop cheaper than Whatnot?
On fees, yes, at every price from $1 to $1,000 with these defaults: $3.48 on a $50 TikTok Shop sale against $6.11 on Whatnot at its standard 8% commission. If a creator affiliate sells it for you on TikTok, add their commission, which can make TikTok the more expensive one.
Do Whatnot and TikTok Shop charge fees on shipping?
Both do. Whatnot's 2.9% + $0.30 processing applies to the whole order, shipping and sales tax included (its commission is on the item price only). TikTok Shop's referral fee applies to the item price plus shipping.
How much would I keep on a $50 sale on Whatnot versus TikTok Shop?
With $8 shipping, an $8 label, 7.5% sales tax and a $12 item, Whatnot fees are $6.11 and your profit is $31.89. On TikTok Shop fees are $3.48 and profit is $34.52. Change the numbers in the calculator above.
More fee comparisons and calculators
Sources
Official fee pages, checked October 2026: